SEPTEMBER 14, 2024
Athletes are more than players on the court —they are influencers, tastemakers, and cultural icons. Angel Reese has been teaming up with Reebok to deliver a collection that captures this duality.
Reese, with her electrifying presence and unapologetic flair, is an ideal partner for Reebok. She’s been a force in college basketball, known for her skills but also for her ability to command attention and inspire with her unique sense of style. She has brought that same energy during her rookie season in the WNBA, averaging 13.6 PPG, 13.1 RPG, 1.3 SPG, shooting 39.1 FG%, while breaking multiple records in the process (most consecutive double-doubles; most double-doubles by a rookie; most offensive rebounds in a season).
This new collaboration with Reebok is a natural extension of her brand—athletic, fierce, and vibrant. Named “Reebok by Angel“, it includes three different footwear models alongside athletic apparel – some rocking Angel’s mantra: “WHEN THEY SLEEP ON YOU… TUCK THEM IN.”
The design elements draw from Reese’s unique personality and preferences, incorporating her love for vibrant colors, comfortable fits, and pieces that make a fashion statement. Reebok’s classic heritage is also evident in the design, but the Angel twist makes it feel bold and undeniably now.
“I am honored to unveil my first collection with Reebok, and worked hand in hand with the brand to ensure each and every piece is designed to elicit confidence and expression. I wanted to create a collection that allowed women and girls everywhere to embrace their femininity and power in whatever they’re doing. This collection is for her to be stylish and fierce on all occasions.”
ANGEL REESE
Reebok, a brand that has been making a quiet comeback, seems to have found in Reese the perfect ambassador to reach a new generation. When Shaquille O’Neal (who himself had nine Reebok signature shoes) returned to the brand in October 2023 as the president of its basketball division, he announced a multiyear partnership with Angel Reese as his first major signing. Reese and O’Neal already had a strong connection through their shared experience at LSU, making this collaboration a natural fit for Reebok’s plans to engage with a younger audience.
LSU star Angel Reese signs with Reebok!
— Ballislife.com (@Ballislife) October 17, 2023
Last week, LSU legend Shaq was named President of Reebok basketball @Shaq also recently called @Reese10Angel the greatest LSU athlete ever. pic.twitter.com/NJ1p3jlkQa
“Angel’s dedication and hands-on collaboration throughout the collection’s design process was such a special privilege. Angel is inspiring women everywhere to be bold and express themselves, and this collection is a representation of that.”
Portia Blunt, senior vice president of product @ Reebok
